Color
#78621c
#78621crgb(120, 98, 28)hsl(46, 62%, 29%)oklch(0.505 0.091 90.8)Colors that go with #78621c
Charcoal, Royal Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #78621c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Royal Blue #4169e1
complementaryshippedRoyal Blue sits directly opposite #78621c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Champagne #f7e7ce
shipped6 real palettes, including BrandSweets's brand system and Woodsmoke put Champagne beside #78621c.
Copper #b87333
shippedDesigners have shipped Copper with #78621c: 5 real palettes, including Clay & Linen and Bakery, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #78621c: 5 real palettes, including Dyson's brand system and Intel's brand system, as the accent.
Firebrick #b22222
shippedDesigners have shipped Firebrick with #78621c: 4 real palettes, including Trader Joe's's brand system and Chipotle's brand system, as the accent.
Rust #b7410e
shippedRust shows up next to #78621c in 5 real palettes, including Harvest and Aesop's brand system, as the lead colour.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #78621c: 8 real palettes, including Olive Grove and Homestead, as the supporting colour.
Real palettes that use #78621c
Tints & shades
Harmonies
Contrast
| #78621c as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 5.89:1 | pass | pass | fail |
|
Aaon black | 3.56:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78621c as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#78621c reads as warm, vivid, dark. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #78621c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/78621c-c4bf9c-62adcb-2a2d1f-f1ece9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md