Color

#784a69

#784a69
hex#784a69
rgbrgb(120, 74, 105)
hslhsl(320, 24%, 38%)
oklchoklch(0.472 0.076 339.9)
Closest name: Grape Kiss (#82476f)Relative luminance 0.0991

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4a7859

#704a78 · #784a51

#69784a · #4a6978

Split-complementary

Open in tool →

#51784a · #4a7870

#78704a · #4a7859 · #4a5178

Contrast

#784a69 as textRatioAAAA largeAAAFix
Aaon white
7.04:1passpasspassPasses AAA — no fix needed.
Aaon black
2.98:1failfailfail
  • AA: use #9e618a as the text (4.53:1)
  • AAA: use #b78aa8 as the text (7.21:1)
  • AA: or shift the background to #cfcfcf (4.52:1)
  • AAA: or shift the background to #ffffff (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #784a69 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#784a69 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #784a69
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #784a69 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/784a69-c19fb2-72cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md