Color

#7760be

#7760be
hex#7760be
rgbrgb(119, 96, 190)
hslhsl(255, 42%, 56%)
oklchoklch(0.556 0.142 292.4)
Closest name: Lavish Spending (#8469bc)Relative luminance 0.1601

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a6be60

#6077be · #a660be

#be7760 · #60be77

Split-complementary

Open in tool →

#bea660 · #77be60

#be6077 · #a6be60 · #60bea6

Contrast

#7760be as textRatioAAAA largeAAAFix
Aaon white
5:1passpassfail
  • AAA: use #5f46aa as the text (7.14:1)
Aaon black
4.2:1failpassfail
  • AA: use #7d67c1 as the text (4.58:1)
  • AAA: use #9c8bd0 as the text (7.02:1)
  • AA: or shift the background to #f5f5f5 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7760be as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7760be reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7760be
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7760be and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7760be-ab9cc4-dfbd4e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md