Color

#774b60

#774b60
hex#774b60
rgbrgb(119, 75, 96)
hslhsl(331, 23%, 38%)
oklchoklch(0.47 0.066 349.9)
Closest name: Hibernation (#6f5166)Relative luminance 0.098

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4b7762

#774b76 · #774b4b

#60774b · #4b6077

Split-complementary

Open in tool →

#4b774b · #4b7677

#76774b · #4b7762 · #4b4b77

Contrast

#774b60 as textRatioAAAA largeAAAFix
Aaon white
7.1:1passpasspassPasses AAA — no fix needed.
Aaon black
2.96:1failfailfail
  • AA: use #9f6581 as the text (4.65:1)
  • AAA: use #b68ba0 as the text (7.19:1)
  • AA: or shift the background to #cfcfcf (4.55:1)
  • AAA: or shift the background to #ffffff (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #774b60 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#774b60 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #774b60
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #774b60 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/774b60-c49cab-62cb66-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md