Color

#7744ee

#7744ee
hex#7744ee
rgbrgb(119, 68, 238)
hslhsl(258, 83%, 60%)
oklchoklch(0.549 0.238 290)
Closest name: Candy Grape Fizz (#7755ee)Relative luminance 0.1423

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bbee44

#4466ee · #cc44ee

#ee7744 · #44ee77

Split-complementary

Open in tool →

#eecc44 · #66ee44

#ee4466 · #bbee44 · #44eecc

Contrast

#7744ee as textRatioAAAA largeAAAFix
Aaon white
5.46:1passpassfail
  • AAA: use #5f24eb as the text (7.15:1)
Aaon black
3.85:1failpassfail
  • AA: use #8557ef as the text (4.61:1)
  • AAA: use #a786f4 as the text (7.36:1)
  • AA: or shift the background to #ebebeb (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7744ee as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#7744ee reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7744ee
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7744ee and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7744ee-ad9cc4-dfc44e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md