Color

#773bb0

#773bb0
hex#773bb0
rgbrgb(119, 59, 176)
hslhsl(271, 50%, 46%)
oklchoklch(0.488 0.179 304)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.1018

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#73b03b

#3d3bb0 · #b03bae

#b0773b · #3bb077

Split-complementary

Open in tool →

#aeb03b · #3bb03d

#b03d3b · #73b03b · #3baeb0

Contrast

#773bb0 as textRatioAAAA largeAAAFix
Aaon white
6.91:1passpassfail
  • AAA: use #7539ac as the text (7.15:1)
Aaon black
3.04:1failpassfail
  • AA: use #935bc8 as the text (4.57:1)
  • AAA: use #af85d6 as the text (7.15:1)
  • AA: or shift the background to #d1d1d1 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #773bb0 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#773bb0 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #773bb0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #773bb0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/773bb0-b59cc4-c7cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md