Color

#770918

#770918
hex#770918
rgbrgb(119, 9, 24)
hslhsl(352, 86%, 25%)
oklchoklch(0.364 0.14 22.6)
Closest name: Blood Brother (#770011)Relative luminance 0.0418

Colors that go with #770918

Teal, Denim and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#097768

#77094e · #773109

#187709 · #091877

Split-complementary

Open in tool →

#097731 · #094e77

#4e7709 · #097768 · #310977

Contrast

#770918 as textRatioAAAA largeAAAFix
Aaon white
11.43:1passpasspassPasses AAA — no fix needed.
Aaon black
1.84:1failfailfail
  • AA: use #e8112e as the text (4.55:1)
  • AAA: use #f4677a as the text (7.07:1)
  • AA: or shift the background to #a3a3a3 (4.53:1)
  • AAA: or shift the background to #cccccc (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #770918 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#770918 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #770918
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #770918 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/770918-c49c9d-62cb8a-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md