Color

#767d68

#767d68
hex#767d68
rgbrgb(118, 125, 104)
hslhsl(80, 9%, 45%)
oklchoklch(0.578 0.032 122.4)
Closest name: Ecological (#677f70)Relative luminance 0.1952

Colors that go with #767d68

Charcoal, Medium Purple and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #767d68

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6f687d

#7d7a68 · #6c7d68

#68767d · #7d6876

Split-complementary

Open in tool →

#686c7d · #7a687d

#687d7a · #6f687d · #7d686c

Contrast

#767d68 as textRatioAAAA largeAAAFix
Aaon white
4.28:1failpassfail
  • AA: use #717864 as the text (4.59:1)
  • AAA: use #54594a as the text (7.23:1)
  • AA: or shift the background to #0d0d0d (4.54:1)
Aaon black
4.9:1passpassfail
  • AAA: use #929985 as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #767d68 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#767d68 reads as muted, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #767d68
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #767d68 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/767d68-b1bea2-4e64df-232d1f-f1f0e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md