Color

#7669bf

#7669bf
hex#7669bf
rgbrgb(118, 105, 191)
hslhsl(249, 40%, 58%)
oklchoklch(0.572 0.13 288.5)
Closest name: Lavish Spending (#8469bc)Relative luminance 0.1772

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b2bf69

#6987bf · #a169bf

#bf7669 · #69bf76

Split-complementary

Open in tool →

#bfa169 · #87bf69

#bf6987 · #b2bf69 · #69bfa1

Contrast

#7669bf as textRatioAAAA largeAAAFix
Aaon white
4.62:1passpassfail
  • AAA: use #5849ab as the text (7.1:1)
Aaon black
4.54:1passpassfail
  • AAA: use #978dce as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7669bf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7669bf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7669bf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7669bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7669bf-a79cc4-dfae4e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md