Color

#76644c

#76644c
hex#76644c
rgbrgb(118, 100, 76)
hslhsl(34, 22%, 38%)
oklchoklch(0.514 0.043 74.6)
Closest name: Bear Hug (#796359)Relative luminance 0.1349

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4c5e76

#764e4c · #73764c

#4c7664 · #644c76

Split-complementary

Open in tool →

#4c7376 · #4e4c76

#4c764e · #4c5e76 · #764c73

Contrast

#76644c as textRatioAAAA largeAAAFix
Aaon white
5.68:1passpassfail
  • AAA: use #645440 as the text (7.28:1)
Aaon black
3.7:1failpassfail
  • AA: use #867156 as the text (4.51:1)
  • AAA: use #a79276 as the text (7.02:1)
  • AA: or shift the background to #e6e6e6 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #76644c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#76644c reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #76644c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #76644c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/76644c-c4b79c-62c2cb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md