Color

#764c4e

#764c4e
hex#764c4e
rgbrgb(118, 76, 78)
hslhsl(357, 22%, 38%)
oklchoklch(0.464 0.057 16.4)
Closest name: Bigfoot (#715145)Relative luminance 0.0957

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4c7674

#764c63 · #765f4c

#4e764c · #4c4e76

Split-complementary

Open in tool →

#4c765f · #4c6376

#63764c · #4c7674 · #5f4c76

Contrast

#764c4e as textRatioAAAA largeAAAFix
Aaon white
7.21:1passpasspassPasses AAA — no fix needed.
Aaon black
2.91:1failfailfail
  • AA: use #9e6769 as the text (4.6:1)
  • AAA: use #b58c8e as the text (7.11:1)
  • AA: or shift the background to #cfcfcf (4.63:1)
  • AAA: or shift the background to #fcfcfc (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #764c4e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#764c4e reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #764c4e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #764c4e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/764c4e-c49f9c-62cb93-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md