Color

#754d73

#754d73
hex#754d73
rgbrgb(117, 77, 115)
hslhsl(303, 21%, 38%)
oklchoklch(0.479 0.077 328.4)
Closest name: Magic Magenta (#7f4774)Relative luminance 0.1033

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4d754f

#634d75 · #754d5f

#73754d · #4d7375

Split-complementary

Open in tool →

#5f754d · #4d7563

#75634d · #4d754f · #4d5f75

Contrast

#754d73 as textRatioAAAA largeAAAFix
Aaon white
6.85:1passpassfail
  • AAA: use #724b70 as the text (7.1:1)
Aaon black
3.07:1failpassfail
  • AA: use #976395 as the text (4.53:1)
  • AAA: use #b28ab0 as the text (7.16:1)
  • AA: or shift the background to #d4d4d4 (4.62:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #754d73 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#754d73 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #754d73
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #754d73 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/754d73-c19fbb-8fcb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md