Color

#7543ea

#7543ea
hex#7543ea
rgbrgb(117, 67, 234)
hslhsl(258, 80%, 59%)
oklchoklch(0.542 0.234 290)
Closest name: Candy Grape Fizz (#7755ee)Relative luminance 0.1374

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b8ea43

#4364ea · #c943ea

#ea7543 · #43ea75

Split-complementary

Open in tool →

#eac943 · #64ea43

#ea4364 · #b8ea43 · #43eac9

Contrast

#7543ea as textRatioAAAA largeAAAFix
Aaon white
5.6:1passpassfail
  • AAA: use #6127e7 as the text (7.11:1)
Aaon black
3.75:1failpassfail
  • AA: use #865aed as the text (4.7:1)
  • AAA: use #a483f1 as the text (7.1:1)
  • AA: or shift the background to #e8e8e8 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7543ea as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#7543ea reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7543ea
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7543ea and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7543ea-ad9cc4-dfc44e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md