Color

#74714e

#74714e
hex#74714e
rgbrgb(116, 113, 78)
hslhsl(55, 20%, 38%)
oklchoklch(0.542 0.051 103.8)
Closest name: Beat Around the Bush (#6e6a44)Relative luminance 0.1607

Colors that go with #74714e

Charcoal, Slate Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #74714e

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4e5174

#745e4e · #64744e

#4e7471 · #714e74

Split-complementary

Open in tool →

#4e6474 · #5e4e74

#4e745e · #4e5174 · #744e64

Contrast

#74714e as textRatioAAAA largeAAAFix
Aaon white
4.98:1passpassfail
  • AAA: use #5c593d as the text (7.12:1)
Aaon black
4.21:1failpassfail
  • AA: use #7a7752 as the text (4.59:1)
  • AAA: use #9b9769 as the text (7.02:1)
  • AA: or shift the background to #f5f5f5 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #74714e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#74714e reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #74714e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #74714e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/74714e-bdbea2-4ea0df-282d1f-f1ede9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md