Color

#73ef71

#73ef71
hex#73ef71
rgbrgb(115, 239, 113)
hslhsl(119, 80%, 69%)
oklchoklch(0.853 0.2 143.3)
Closest name: Herbivore (#88ee77)Relative luminance 0.6657

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ed71ef

#b2ef71 · #71efae

#7173ef · #ef7173

Split-complementary

Open in tool →

#ae71ef · #ef71b2

#71b2ef · #ed71ef · #efae71

Contrast

#73ef71 as textRatioAAAA largeAAAFix
Aaon white
1.47:1failfailfail
  • AA: use #118a0f as the text (4.5:1)
  • AAA: use #0d650b as the text (7.28:1)
  • AA: or shift the background to #5c5c5c (4.56:1)
  • AAA: or shift the background to #404040 (7.07:1)
Aaon black
14.31:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73ef71 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #73ef71
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73ef71 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73ef71-a2bea5-964edf-1f2d25-edf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md