Color

#7387ab

#7387ab
hex#7387ab
rgbrgb(115, 135, 171)
hslhsl(219, 25%, 56%)
oklchoklch(0.621 0.059 262)
Closest name: Bay View (#6a819e)Relative luminance 0.2391

Colors that go with #7387ab

Charcoal, Copper and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ab9773

#73a2ab · #7b73ab

#ab7386 · #86ab73

Split-complementary

Open in tool →

#ab7b73 · #a2ab73

#ab73a2 · #ab9773 · #73ab7b

Contrast

#7387ab as textRatioAAAA largeAAAFix
Aaon white
3.63:1failpassfail
  • AA: use #60769f as the text (4.58:1)
  • AAA: use #475776 as the text (7.26:1)
  • AA: or shift the background to #1f1f1f (4.54:1)
Aaon black
5.78:1passpassfail
  • AAA: use #8697b6 as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7387ab as the background.

Brands using this color

Palettes built around it

mcpConnect your agent — build around #7387ab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7387ab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7387ab-9ca5c4-df664e-211f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md