Color

#73839c

#73839c
hex#73839c
rgbrgb(115, 131, 156)
hslhsl(217, 17%, 53%)
oklchoklch(0.606 0.043 259.3)
Closest name: Bay View (#6a819e)Relative luminance 0.2228

Colors that go with #73839c

Charcoal, Copper and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9c8c73

#73979c · #78739c

#9c7382 · #829c73

Split-complementary

Open in tool →

#9c7873 · #979c73

#9c7397 · #9c8c73 · #739c78

Contrast

#73839c as textRatioAAAA largeAAAFix
Aaon white
3.85:1failpassfail
  • AA: use #66768f as the text (4.61:1)
  • AAA: use #4c586b as the text (7.2:1)
  • AA: or shift the background to #1a1a1a (4.52:1)
Aaon black
5.46:1passpassfail
  • AAA: use #8b98ac as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73839c as the background.

Brands using this color

mcpConnect your agent — build around #73839c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73839c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73839c-9ca7c4-df624e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md