Color

#734483

#734483
hex#734483
rgbrgb(115, 68, 131)
hslhsl(285, 32%, 39%)
oklchoklch(0.468 0.111 317.1)
Closest name: Grapes of Italy (#714a8b)Relative luminance 0.0942

Colors that go with #734483

Sea Green, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#548344

#544483 · #834473

#837344 · #448373

Split-complementary

Open in tool →

#738344 · #448354

#835444 · #548344 · #447383

Contrast

#734483 as textRatioAAAA largeAAAFix
Aaon white
7.28:1passpasspassPasses AAA — no fix needed.
Aaon black
2.88:1failfailfail
  • AA: use #9a61ae as the text (4.7:1)
  • AAA: use #b286c1 as the text (7.07:1)
  • AA: or shift the background to #cccccc (4.53:1)
  • AAA: or shift the background to #fcfcfc (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #734483 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #734483
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #734483 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/734483-bc9fc1-afcb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md