Color

#730402

#730402
hex#730402
rgbrgb(115, 4, 2)
hslhsl(1, 97%, 23%)
oklchoklch(0.351 0.141 29.3)
Closest name: Barolo (#71000e)Relative luminance 0.0374

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#027274

#740239 · #743d02

#027404 · #040274

Split-complementary

Open in tool →

#02743d · #023974

#397402 · #027274 · #3d0274

Contrast

#730402 as textRatioAAAA largeAAAFix
Aaon white
12.02:1passpasspassPasses AAA — no fix needed.
Aaon black
1.75:1failfailfail
  • AA: use #ec0704 as the text (4.6:1)
  • AAA: use #fd615e as the text (7.05:1)
  • AA: or shift the background to #a1a1a1 (4.65:1)
  • AAA: or shift the background to #c7c7c7 (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #730402 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#730402 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #730402
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #730402 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/730402-c4a19c-62cb9a-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md