Color

#728f3d

#728f3d
hex#728f3d
rgbrgb(114, 143, 61)
hslhsl(81, 40%, 40%)
oklchoklch(0.609 0.115 125.9)
Closest name: olivedrab (#6b8e23)Relative luminance 0.2356

Colors that go with #728f3d

Charcoal, Copper and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5a3d8f

#8f833d · #498f3d

#3d728f · #8f3d72

Split-complementary

Open in tool →

#3d498f · #833d8f

#3d8f83 · #5a3d8f · #8f3d49

Contrast

#728f3d as textRatioAAAA largeAAAFix
Aaon white
3.68:1failpassfail
  • AA: use #647d36 as the text (4.64:1)
  • AAA: use #4a5d28 as the text (7.27:1)
  • AA: or shift the background to #1c1c1c (4.64:1)
Aaon black
5.71:1passpassfail
  • AAA: use #81a145 as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #728f3d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #728f3d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #728f3d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/728f3d-b1bea2-4e62df-222d1f-f1f0e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md