Color

#728d4e

#728d4e
hex#728d4e
rgbrgb(114, 141, 78)
hslhsl(86, 29%, 43%)
oklchoklch(0.607 0.094 127.9)
Closest name: Hidden Paradise (#5e8b3d)Relative luminance 0.2318

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#694e8d

#8d894e · #528d4e

#4e728d · #8d4e72

Split-complementary

Open in tool →

#4e528d · #894e8d

#4e8d89 · #694e8d · #8d4e52

Contrast

#728d4e as textRatioAAAA largeAAAFix
Aaon white
3.73:1failpassfail
  • AA: use #657d45 as the text (4.59:1)
  • AAA: use #4a5c33 as the text (7.32:1)
  • AA: or shift the background to #1c1c1c (4.57:1)
Aaon black
5.64:1passpassfail
  • AAA: use #82a159 as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #728d4e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #728d4e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #728d4e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/728d4e-afbea2-4e56df-212d1f-f1f1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md