Color
#72782b
#72782brgb(114, 120, 43)hsl(65, 47%, 32%)oklch(0.551 0.1 113.4)Colors that go with #72782b
Charcoal, Blue Violet and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #72782b: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Blue Violet #8a2be2
complementaryshippedBlue Violet sits directly opposite #72782b on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Champagne #f7e7ce
shipped5 real palettes, including Forest Floor and Bramble put Champagne beside #72782b, as that palette's text colour.
Copper #b87333
shippedDesigners have shipped Copper with #72782b: 4 real palettes, including Wellness and Clay & Linen, as the supporting colour.
Crimson #dc143c
shippedCrimson is paired with #72782b in 5 real palettes, including Five Guys's brand system and Netflix's brand system, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #72782b: 5 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #72782b: 6 real palettes, including Olive Grove and Forest Floor, as the supporting colour.
Taupe #483c32
shippedTaupe is paired with #72782b in 20 real palettes, including Olive Grove and Mushroom, as that palette's text colour.
Real palettes that use #72782b
Tints & shades
Harmonies
Contrast
| #72782b as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.73:1 | pass | pass | fail |
|
Aaon black | 4.44:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72782b as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #72782b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/72782b-b8bea2-4e88df-262d1f-f1eee9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md