Color
#727665
#727665rgb(114, 118, 101)hsl(74, 8%, 43%)oklch(0.557 0.026 118)Colors that go with #727665
Charcoal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black that reads cleanly against #727665 without the hard edge of pure #000.
Champagne #f7e7ce
shipped7 real palettes, including Forest Floor and Coffee Bar put Champagne beside #727665, as that palette's text colour.
Copper #b87333
shippedDesigners have shipped Copper with #727665: 7 real palettes, including Riverbed and Wellness, as the accent.
Crimson #dc143c
shippedCrimson is paired with #727665 in 7 real palettes, including Five Guys's brand system and Netflix's brand system, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #727665: 7 real palettes, including Campus and Intel's brand system, as the lead colour.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #727665: 4 real palettes, including Notion's brand system and Studio Grey, as the accent.
Goldenrod #daa520
shippedGoldenrod shows up next to #727665 in 5 real palettes, including Harvest and Noir Beauty, as the accent.
Midnight Blue #191970
shipped5 real palettes, including Paramount+'s brand system and Lufthansa's brand system put Midnight Blue beside #727665, as the supporting colour.
Real palettes that use #727665
Tints & shades
Harmonies
Contrast
| #727665 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.67:1 | pass | pass | fail |
|
Aaon black | 4.49:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #727665 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#727665 reads as muted, minimal. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #727665 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/727665-b4bea2-4e72df-242d1f-f1efe9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md