Color

#722fe4

#722fe4
hex#722fe4
rgbrgb(114, 47, 228)
hslhsl(262, 77%, 54%)
oklchoklch(0.512 0.247 291.9)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1121

Colors that go with #722fe4

Medium Slate Blue, Olive Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #722fe4

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a2e42f

#2f47e4 · #cc2fe4

#e4722f · #2fe472

Split-complementary

Open in tool →

#e4cc2f · #47e42f

#e42f47 · #a2e42f · #2fe4cc

Contrast

#722fe4 as textRatioAAAA largeAAAFix
Aaon white
6.48:1passpassfail
  • AAA: use #6822e2 as the text (7.2:1)
Aaon black
3.24:1failpassfail
  • AA: use #8d58e9 as the text (4.71:1)
  • AAA: use #a981ef as the text (7.07:1)
  • AA: or shift the background to #d9d9d9 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #722fe4 as the background.

Brands using this color

Fonts for this mood

#722fe4 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #722fe4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #722fe4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/722fe4-af9cc4-dfce4e-2a1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md