Color

#716738

#716738
hex#716738
rgbrgb(113, 103, 56)
hslhsl(49, 34%, 33%)
oklchoklch(0.512 0.067 97.6)
Closest name: Beat Around the Bush (#6e6a44)Relative luminance 0.135

Colors that go with #716738

Charcoal, Slate Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #716738

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#384271

#714a38 · #5f7138

#387166 · #663871

Split-complementary

Open in tool →

#385f71 · #4a3871

#38714a · #384271 · #71385f

Contrast

#716738 as textRatioAAAA largeAAAFix
Aaon white
5.68:1passpassfail
  • AAA: use #60572f as the text (7.24:1)
Aaon black
3.7:1failpassfail
  • AA: use #827640 as the text (4.61:1)
  • AAA: use #a79852 as the text (7.26:1)
  • AA: or shift the background to #e6e6e6 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #716738 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#716738 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #716738
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #716738 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/716738-c4c19c-4eaedf-2a2d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md