Color

#7077fa

#7077fa
hex#7077fa
rgbrgb(112, 119, 250)
hslhsl(237, 93%, 71%)
oklchoklch(0.631 0.192 277.1)
Closest name: Pan Purple (#657aef)Relative luminance 0.2354

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#faf370

#70bcfa · #ae70fa

#fa7077 · #77fa70

Split-complementary

Open in tool →

#faae70 · #bcfa70

#fa70bc · #faf370 · #70faae

Contrast

#7077fa as textRatioAAAA largeAAAFix
Aaon white
3.68:1failpassfail
  • AA: use #5d64f9 as the text (4.51:1)
  • AAA: use #2b36f7 as the text (7.06:1)
  • AA: or shift the background to #1c1c1c (4.63:1)
Aaon black
5.71:1passpassfail
  • AAA: use #848afb as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7077fa as the background.

Brands using this color

Fonts for this mood

#7077fa reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7077fa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7077fa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7077fa-9f9cc4-df924e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md