Color

#7074db

#7074db
hex#7074db
rgbrgb(112, 116, 219)
hslhsl(238, 60%, 65%)
oklchoklch(0.605 0.154 279.1)
Closest name: Pan Purple (#657aef)Relative luminance 0.2105

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dbd870

#70a9db · #a270db

#db7074 · #74db70

Split-complementary

Open in tool →

#dba270 · #a9db70

#db70a9 · #dbd870 · #70dba2

Contrast

#7074db as textRatioAAAA largeAAAFix
Aaon white
4.03:1failpassfail
  • AA: use #6468d8 as the text (4.65:1)
  • AAA: use #3f44cf as the text (7.14:1)
  • AA: or shift the background to #141414 (4.57:1)
Aaon black
5.21:1passpassfail
  • AAA: use #8d90e2 as the text (7.22:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7074db as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7074db reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7074db
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7074db and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7074db-9f9cc4-df944e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md