Color

#698796

#698796
hex#698796
rgbrgb(105, 135, 150)
hslhsl(200, 18%, 50%)
oklchoklch(0.606 0.041 229.9)
Closest name: lightslategray (#778899)Relative luminance 0.2253

Colors that go with #698796

Charcoal, Copper and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#967869

#69968f · #697096

#966987 · #879669

Split-complementary

Open in tool →

#966970 · #968f69

#8f6996 · #967869 · #709669

Contrast

#698796 as textRatioAAAA largeAAAFix
Aaon white
3.81:1failpassfail
  • AA: use #5e7a87 as the text (4.56:1)
  • AAA: use #475c66 as the text (7.02:1)
  • AA: or shift the background to #1a1a1a (4.56:1)
Aaon black
5.51:1passpassfail
  • AAA: use #819aa7 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #698796 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

mcpConnect your agent — build around #698796
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #698796 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/698796-9cb2c4-df4e64-1f232d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md