Wellness
Open in tool →Sage and terracotta feel natural and calm — the anti-hospital palette for wellbeing brands.
Color
#698060
#698060
hex
#698060rgb
rgb(105, 128, 96)hsl
hsl(103, 14%, 44%)oklch
oklch(0.572 0.055 137)Closest name: Clouded Pine (#628468)Relative luminance 0.1929
Colors that go with #698060
Charcoal, Medium Purple and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #698060: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Medium Purple #9370db
complementaryshippedMedium Purple sits directly opposite #698060 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Champagne #f7e7ce
shipped5 real palettes, including Forest Floor and Woodsmoke put Champagne beside #698060, as that palette's text colour.
Copper #b87333
shippedDesigners have shipped Copper with #698060: 5 real palettes, including Wellness and Riverbed, as the supporting colour.
Crimson #dc143c
shippedCrimson is paired with #698060 in 7 real palettes, including Five Guys's brand system and Netflix's brand system, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #698060: 6 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #698060: 4 real palettes, including Spline's brand system and Studio Grey, as the lead colour.
Goldenrod #daa520
shippedGoldenrod shows up next to #698060 in 5 real palettes, including Harvest and Noir Beauty, as the accent.
Real palettes that use #698060
Tints & shades
Harmonies
Contrast
| #698060 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.32:1 | fail | pass | fail | |
Aaon black | 4.86:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #698060 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Forest Floor
Open in tool →Moss and bark with a mushroom-cap amber — grounded and quiet, made for long-form nature content.
Mushroom
Open in tool →Taupe, oat and a sage accent — the quiet earth palette: almost neutral, with just enough colour to feel alive.
mcpConnect your agent — build around #698060
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #698060 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/698060-a6bea2-704edf-1f2d21-eff1e9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md