Color

#697d40

#697d40
hex#697d40
rgbrgb(105, 125, 64)
hslhsl(80, 32%, 37%)
oklchoklch(0.559 0.089 124.2)
Closest name: Beyond the Pines (#688049)Relative luminance 0.1804

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#54407d

#7d7240 · #4a7d40

#40687d · #7d4068

Split-complementary

Open in tool →

#404a7d · #72407d

#407d72 · #54407d · #7d404a

Contrast

#697d40 as textRatioAAAA largeAAAFix
Aaon white
4.56:1passpassfail
  • AAA: use #4f5e31 as the text (7.05:1)
Aaon black
4.61:1passpassfail
  • AAA: use #859e51 as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #697d40 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #697d40
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #697d40 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/697d40-b1bea2-4e64df-232d1f-f1f0e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md