Color

#697b3d

#697b3d
hex#697b3d
rgbrgb(105, 123, 61)
hslhsl(77, 34%, 36%)
oklchoklch(0.553 0.089 122.7)
Closest name: Beyond the Pines (#688049)Relative luminance 0.1751

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4e3d7b

#7b6d3d · #4a7b3d

#3d697b · #7b3d69

Split-complementary

Open in tool →

#3d4a7b · #6d3d7b

#3d7b6d · #4e3d7b · #7b3d4a

Contrast

#697b3d as textRatioAAAA largeAAAFix
Aaon white
4.67:1passpassfail
  • AAA: use #4f5c2d as the text (7.24:1)
Aaon black
4.5:1passpassfail
  • AAA: use #8aa14f as the text (7.29:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #697b3d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #697b3d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #697b3d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/697b3d-b3bea2-4e6bdf-232d1f-f1efe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md