Color

#697a48

#697a48
hex#697a48
rgbrgb(105, 122, 72)
hslhsl(80, 26%, 38%)
oklchoklch(0.553 0.075 124.1)
Closest name: Beyond the Pines (#688049)Relative luminance 0.1739

Colors that go with #697a48

Charcoal, Slate Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #697a48

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#59487a

#7a7248 · #507a48

#48697a · #7a4869

Split-complementary

Open in tool →

#48507a · #72487a

#487a72 · #59487a · #7a4850

Contrast

#697a48 as textRatioAAAA largeAAAFix
Aaon white
4.69:1passpassfail
  • AAA: use #505d37 as the text (7.09:1)
Aaon black
4.48:1failpassfail
  • AA: use #6c7d4a as the text (4.67:1)
  • AAA: use #889d5c as the text (7.02:1)
  • AA: or shift the background to #fcfcfc (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #697a48 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #697a48
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #697a48 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/697a48-b1bea2-4e64df-232d1f-f1f0e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md