Color

#6972ba

#6972ba
hex#6972ba
rgbrgb(105, 114, 186)
hslhsl(233, 37%, 57%)
oklchoklch(0.576 0.111 276.9)
Closest name: Flood (#6677bb)Relative luminance 0.1858

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bab069

#699bba · #8869ba

#ba6972 · #72ba69

Split-complementary

Open in tool →

#ba8869 · #9bba69

#ba699b · #bab069 · #69ba88

Contrast

#6972ba as textRatioAAAA largeAAAFix
Aaon white
4.45:1failpassfail
  • AA: use #656fb8 as the text (4.65:1)
  • AAA: use #48529d as the text (7.07:1)
  • AA: or shift the background to #050505 (4.58:1)
Aaon black
4.72:1passpassfail
  • AAA: use #8c93ca as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #6972ba as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#6972ba reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #6972ba
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #6972ba and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/6972ba-9c9cc4-df884e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md