Color

#777fc0

#777fc0
hex#777fc0
rgbrgb(119, 127, 192)
hslhsl(233, 37%, 61%)
oklchoklch(0.617 0.099 277.7)
Closest name: Flood (#6677bb)Relative luminance 0.2291

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c0b877

#77a4c0 · #9377c0

#c0777f · #7fc077

Split-complementary

Open in tool →

#c09377 · #a4c077

#c077a4 · #c0b877 · #77c093

Contrast

#777fc0 as textRatioAAAA largeAAAFix
Aaon white
3.76:1failpassfail
  • AA: use #656fb8 as the text (4.65:1)
  • AAA: use #48529d as the text (7.07:1)
  • AA: or shift the background to #1c1c1c (4.53:1)
Aaon black
5.58:1passpassfail
  • AAA: use #8c93ca as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #777fc0 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#777fc0 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #777fc0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #777fc0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/777fc0-9c9cc4-df884e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md