Color
#654384
#654384rgb(101, 67, 132)hsl(271, 33%, 39%)oklch(0.45 0.108 306.7)Colors that go with #654384
Charcoal, Denim and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #654384: softer than #000 and cool enough to feel like part of the same palette.
Denim #1560bd
shippedDenim is paired with #654384 in 6 real palettes, including Hinge's brand system and HP's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Midnight Blue #191970
shippedMidnight Blue is paired with #654384 in 6 real palettes, including First Snow and Microsoft's brand system, as the text colour against it — a combination designers have actually shipped, not a computed rotation.
Royal Blue #4169e1
shippedRoyal Blue is paired with #654384 in 7 real palettes, including Stripe's brand system and Console Light, as the accent — a combination designers have actually shipped, not a computed rotation.
Taupe #483c32
shippedTaupe is paired with #654384 in 5 real palettes, including Dusk and Datadog's brand system, as the text colour against it — a combination designers have actually shipped, not a computed rotation.
Tomato #ff6347
shippedTomato is paired with #654384 in 4 real palettes, including Golden Hour and Harley-Davidson's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Dark Olive Green #556b2f
complementaryDark Olive Green sits directly opposite #654384 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Crimson #dc143c
shippedCrimson is paired with #654384 in 3 real palettes, including Lenovo's brand system and Amazon's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Real palettes that use #654384
Tints & shades
Harmonies
Contrast
| #654384 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 7.81:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.69:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #654384 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #654384 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/654384-b59cc4-c7cb62-2c1f2d-eae9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md