Color

#653d7b

#653d7b
hex#653d7b
rgbrgb(101, 61, 123)
hslhsl(279, 34%, 36%)
oklchoklch(0.435 0.108 312.5)
Closest name: Heartless (#623b70)Relative luminance 0.0753

Colors that go with #653d7b

Charcoal, Denim and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#527b3d

#463d7b · #7b3d72

#7b653d · #3d7b65

Split-complementary

Open in tool →

#727b3d · #3d7b46

#7b463d · #527b3d · #3d727b

Contrast

#653d7b as textRatioAAAA largeAAAFix
Aaon white
8.38:1passpasspassPasses AAA — no fix needed.
Aaon black
2.51:1failfailfail
  • AA: use #9662b2 as the text (4.69:1)
  • AAA: use #af87c4 as the text (7.09:1)
  • AA: or shift the background to #bfbfbf (4.56:1)
  • AAA: or shift the background to #ebebeb (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #653d7b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #653d7b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #653d7b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/653d7b-b99fc1-b9cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md