Color

#643965

#643965
hex#643965
rgbrgb(100, 57, 101)
hslhsl(299, 28%, 31%)
oklchoklch(0.414 0.088 326.2)
Closest name: Plum (#66386a)Relative luminance 0.0658

Colors that go with #643965

Sea Green, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #643965

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3a6539

#4e3965 · #653950

#656439 · #396564

Split-complementary

Open in tool →

#506539 · #39654e

#654e39 · #3a6539 · #395065

Contrast

#643965 as textRatioAAAA largeAAAFix
Aaon white
9.07:1passpasspassPasses AAA — no fix needed.
Aaon black
2.32:1failfailfail
  • AA: use #a25ca3 as the text (4.6:1)
  • AAA: use #ba86bb as the text (7.22:1)
  • AA: or shift the background to #b8b8b8 (4.57:1)
  • AAA: or shift the background to #e3e3e3 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #643965 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #643965
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #643965 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/643965-c19fbd-96cb62-2d1f27-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md