Color

#7b467c

#7b467c
hex#7b467c
rgbrgb(123, 70, 124)
hslhsl(299, 28%, 38%)
oklchoklch(0.478 0.105 326.4)
Closest name: Magic Magenta (#7f4774)Relative luminance 0.1005

Colors that go with #7b467c

Sea Green, Royal Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#477c46

#60467c · #7c4662

#7c7b46 · #467c7b

Split-complementary

Open in tool →

#627c46 · #467c60

#7c6046 · #477c46 · #46627c

Contrast

#7b467c as textRatioAAAA largeAAAFix
Aaon white
6.98:1passpassfail
  • AAA: use #784479 as the text (7.24:1)
Aaon black
3.01:1failpassfail
  • AA: use #a25ca3 as the text (4.6:1)
  • AAA: use #ba86bb as the text (7.22:1)
  • AA: or shift the background to #d1d1d1 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b467c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #7b467c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b467c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b467c-c19fbd-96cb62-2d1f27-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md