Color

#53539d

#53539d
hex#53539d
rgbrgb(83, 83, 157)
hslhsl(240, 31%, 47%)
oklchoklch(0.479 0.117 281)
Closest name: Freshly Purpleized (#5c5083)Relative luminance 0.1046

Colors that go with #53539d

Charcoal, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9d9d53

#53789d · #78539d

#9d5353 · #539d53

Split-complementary

Open in tool →

#9d7853 · #789d53

#9d5378 · #9d9d53 · #539d78

Contrast

#53539d as textRatioAAAA largeAAAFix
Aaon white
6.79:1passpassfail
  • AAA: use #51519a as the text (7.02:1)
Aaon black
3.09:1failpassfail
  • AA: use #6f6fb3 as the text (4.6:1)
  • AAA: use #9191c5 as the text (7.06:1)
  • AA: or shift the background to #d4d4d4 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #53539d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #53539d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #53539d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/53539d-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md