Color

#53402d

#53402d
hex#53402d
rgbrgb(83, 64, 45)
hslhsl(30, 30%, 25%)
oklchoklch(0.387 0.04 66.2)
Closest name: Avocado Stone (#4e3e1f)Relative luminance 0.057

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2d4053

#532d2d · #53532d

#2d5340 · #402d53

Split-complementary

Open in tool →

#2d5353 · #2d2d53

#2d532d · #2d4053 · #532d53

Contrast

#53402d as textRatioAAAA largeAAAFix
Aaon white
9.82:1passpasspassPasses AAA — no fix needed.
Aaon black
2.14:1failfailfail
  • AA: use #8f6e4d as the text (4.51:1)
  • AAA: use #b29170 as the text (7.18:1)
  • AA: or shift the background to #b0b0b0 (4.53:1)
  • AAA: or shift the background to #dbdbdb (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #53402d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#53402d reads as warm, muted, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #53402d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #53402d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/53402d-c4b59c-62c9cb-2d2c1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md