Color

#512b73

#512b73
hex#512b73
rgbrgb(81, 43, 115)
hslhsl(272, 46%, 31%)
oklchoklch(0.375 0.121 305.7)
Closest name: Elegant Purple Gown (#552367)Relative luminance 0.0471

Colors that go with #512b73

Charcoal, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4d732b

#2d2b73 · #732b71

#73512b · #2b7351

Split-complementary

Open in tool →

#71732b · #2b732d

#732d2b · #4d732b · #2b7173

Contrast

#512b73 as textRatioAAAA largeAAAFix
Aaon white
10.81:1passpasspassPasses AAA — no fix needed.
Aaon black
1.94:1failfailfail
  • AA: use #955fc4 as the text (4.71:1)
  • AAA: use #ad84d2 as the text (7.01:1)
  • AA: or shift the background to #a8a8a8 (4.55:1)
  • AAA: or shift the background to #d1d1d1 (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #512b73 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#512b73 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #512b73
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #512b73 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/512b73-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md