Color

#4e437f

#4e437f
hex#4e437f
rgbrgb(78, 67, 127)
hslhsl(251, 31%, 38%)
oklchoklch(0.423 0.097 290)
Closest name: Drifting Violet (#5b4276)Relative luminance 0.0717

Colors that go with #4e437f

Steel Blue, Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#747f43

#43567f · #6c437f

#7f4e43 · #437f4e

Split-complementary

Open in tool →

#7f6c43 · #567f43

#7f4356 · #747f43 · #437f6c

Contrast

#4e437f as textRatioAAAA largeAAAFix
Aaon white
8.63:1passpasspassPasses AAA — no fix needed.
Aaon black
2.43:1failfailfail
  • AA: use #796cb2 as the text (4.6:1)
  • AAA: use #9a91c5 as the text (7.23:1)
  • AA: or shift the background to #bdbdbd (4.59:1)
  • AAA: or shift the background to #e8e8e8 (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4e437f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #4e437f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4e437f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4e437f-a89cc4-dfb34e-281f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md