Color

#494c2f

#494c2f
hex#494c2f
rgbrgb(73, 76, 47)
hslhsl(66, 24%, 24%)
oklchoklch(0.406 0.045 113.2)
Closest name: Hōjicha (#424f3b)Relative luminance 0.0679

Colors that go with #494c2f

Blue, Blush Pink and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #494c2f

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#312f4c

#4c402f · #3a4c2f

#2f494c · #4c2f49

Split-complementary

Open in tool →

#2f3a4c · #402f4c

#2f4c40 · #312f4c · #4c2f3a

Contrast

#494c2f as textRatioAAAA largeAAAFix
Aaon white
8.91:1passpasspassPasses AAA — no fix needed.
Aaon black
2.36:1failfailfail
  • AA: use #74784a as the text (4.53:1)
  • AAA: use #959b5f as the text (7.13:1)
  • AA: or shift the background to #bababa (4.59:1)
  • AAA: or shift the background to #e6e6e6 (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #494c2f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#494c2f reads as muted, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #494c2f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #494c2f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/494c2f-b8bea2-4e86df-262d1f-f1eee9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md