Color

#440a8a

#440a8a
hex#440a8a
rgbrgb(68, 10, 138)
hslhsl(267, 86%, 29%)
oklchoklch(0.344 0.18 294.3)
Closest name: Indigo Static (#4b0183)Relative luminance 0.0328

Colors that go with #440a8a

Royal Blue, Crimson and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#508a0a

#0a118a · #830a8a

#8a440a · #0a8a44

Split-complementary

Open in tool →

#8a830a · #118a0a

#8a0a11 · #508a0a · #0a8a83

Contrast

#440a8a as textRatioAAAA largeAAAFix
Aaon white
12.68:1passpasspassPasses AAA — no fix needed.
Aaon black
1.66:1failfailfail
  • AA: use #964bf1 as the text (4.57:1)
  • AAA: use #b47ff5 as the text (7.29:1)
  • AA: or shift the background to #9c9c9c (4.62:1)
  • AAA: or shift the background to #c2c2c2 (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #440a8a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#440a8a reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #440a8a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #440a8a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/440a8a-b39cc4-dfda4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md