Color

#436e98

#436e98
hex#436e98
rgbrgb(67, 110, 152)
hslhsl(210, 39%, 43%)
oklchoklch(0.525 0.082 249.1)
Closest name: Harbour Blue (#417491)Relative luminance 0.1461

Colors that go with #436e98

Charcoal, Sienna and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#986e43

#439898 · #434398

#98436e · #6e9843

Split-complementary

Open in tool →

#984343 · #989843

#984398 · #986e43 · #439843

Contrast

#436e98 as textRatioAAAA largeAAAFix
Aaon white
5.35:1passpassfail
  • AAA: use #36597c as the text (7.3:1)
Aaon black
3.92:1failpassfail
  • AA: use #4978a7 as the text (4.53:1)
  • AAA: use #7199c1 as the text (7.03:1)
  • AA: or shift the background to #ededed (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #436e98 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#436e98 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #436e98
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #436e98 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/436e98-9cabc4-df514e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md