Color

#43501b

#43501b
hex#43501b
rgbrgb(67, 80, 27)
hslhsl(75, 50%, 21%)
oklchoklch(0.407 0.078 121.6)
Closest name: Godzilla (#3c4d03)Relative luminance 0.0701

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#281b50

#50431b · #28501b

#1b4350 · #501b43

Split-complementary

Open in tool →

#1b2850 · #431b50

#1b5043 · #281b50 · #501b28

Contrast

#43501b as textRatioAAAA largeAAAFix
Aaon white
8.74:1passpasspassPasses AAA — no fix needed.
Aaon black
2.4:1failfailfail
  • AA: use #697e2a as the text (4.62:1)
  • AAA: use #86a136 as the text (7.16:1)
  • AA: or shift the background to #bababa (4.5:1)
  • AAA: or shift the background to #e6e6e6 (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #43501b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#43501b reads as dark, luxury, bold. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #43501b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #43501b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/43501b-b4bea2-4e70df-242d1f-f1efe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md