Color

#3f37d2

#3f37d2
hex#3f37d2
rgbrgb(63, 55, 210)
hslhsl(243, 63%, 52%)
oklchoklch(0.461 0.226 275.1)
Closest name: Blurple (#5539cc)Relative luminance 0.0844

Colors that go with #3f37d2

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cad237

#377dd2 · #8c37d2

#d23f37 · #37d23f

Split-complementary

Open in tool →

#d28c37 · #7dd237

#d2377d · #cad237 · #37d28c

Contrast

#3f37d2 as textRatioAAAA largeAAAFix
Aaon white
7.81:1passpasspassPasses AAA — no fix needed.
Aaon black
2.69:1failfailfail
  • AA: use #6b65dc as the text (4.52:1)
  • AAA: use #938fe6 as the text (7.31:1)
  • AA: or shift the background to #c7c7c7 (4.62:1)
  • AAA: or shift the background to #f5f5f5 (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3f37d2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3f37d2 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3f37d2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3f37d2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3f37d2-a39cc4-dfa04e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md