Color

#3d194d

#3d194d
hex#3d194d
rgbrgb(61, 25, 77)
hslhsl(282, 51%, 20%)
oklchoklch(0.293 0.097 314)
Closest name: Velvet Cosmos (#441144)Relative luminance 0.0222

Colors that go with #3d194d

Charcoal, Sea Green and Slate Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#294d19

#23194d · #4d1943

#4d3d19 · #194d3d

Split-complementary

Open in tool →

#434d19 · #194d23

#4d2319 · #294d19 · #19434d

Contrast

#3d194d as textRatioAAAA largeAAAFix
Aaon white
14.54:1passpasspassPasses AAA — no fix needed.
Aaon black
1.44:1failfailfail
  • AA: use #a452c7 as the text (4.61:1)
  • AAA: use #bc80d6 as the text (7.2:1)
  • AA: or shift the background to #919191 (4.61:1)
  • AAA: or shift the background to #b5b5b5 (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3d194d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3d194d reads as cool, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3d194d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3d194d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3d194d-ba9fc1-b4cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md