Bakery
Open in tool →Crust browns and butter on a flour-white surface — soft, appetizing, and nothing artificial.
Color
#3b281c
#3b281c
hex
#3b281crgb
rgb(59, 40, 28)hsl
hsl(23, 36%, 17%)oklch
oklch(0.296 0.035 53.2)Closest name: English Walnut (#3e2b23)Relative luminance 0.0253
Colors that go with #3b281c
Charcoal, Sienna and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #3b281c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Sienna #a0522d
analogousshippedSienna is #3b281c's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Steel Blue #4682b4
complementaryshippedSteel Blue sits directly opposite #3b281c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Teal #008080
split-complementshippedTeal is a split-complement of #3b281c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Amber #ffbf00
shippedAmber is paired with #3b281c in 11 real palettes, including McDonald's's brand system and Wikipedia's brand system, as the lead colour.
Blue #0000ff
shipped14 real palettes, including Headspace's brand system and Tim Hortons's brand system put Blue beside #3b281c, as the accent.
Blush Pink #e8b4b8
shipped6 real palettes, including Blush and Graphite Mono put Blush Pink beside #3b281c, as the supporting colour.
Burlywood #deb887
shippedBurlywood is paired with #3b281c in 5 real palettes, including Polaroid and Kiln, as the accent.
Tints & shades
Harmonies
Contrast
| #3b281c as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 13.94:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.51:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3b281c as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#3b281c reads as warm, dark, luxury. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #3b281c
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #3b281c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/3b281c-c4b09c-62cbc0-2d2b1f-f1e9ea?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md