Color

#396554

#396554
hex#396554
rgbrgb(57, 101, 84)
hslhsl(157, 28%, 31%)
oklchoklch(0.469 0.057 167.2)
Closest name: Ethereal Woods (#3e5e4e)Relative luminance 0.1082

Colors that go with #396554

Cadet Blue, Charcoal and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #396554

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#65394a

#39653e · #396065

#543965 · #655439

Split-complementary

Open in tool →

#653960 · #653e39

#3e3965 · #65394a · #606539

Contrast

#396554 as textRatioAAAA largeAAAFix
Aaon white
6.64:1passpassfail
  • AAA: use #355f4f as the text (7.24:1)
Aaon black
3.16:1failpassfail
  • AA: use #487f6a as the text (4.52:1)
  • AAA: use #5ca388 as the text (7.05:1)
  • AA: or shift the background to #d6d6d6 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #396554 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #396554
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #396554 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/396554-a2beb7-d459c4-1f2c2d-e9f1ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md